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Internet Marketing Blog

July 11, 2023
Social Commerce: Marketing Approaches to Consider

In part one of this two-part blog series, we looked at some of the basics and features of what's known as social commerce. Involving the sale of products directly via social media channels, social commerce is growing in value for many businesses - and if you're using it correctly, it can be quite beneficial. At […]

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June 13, 2023
Social Commerce: Basics and Common Features

The rise of social media as part of the online experience has given way to numerous changes in this sector, and some of these directly impact the world of ecommerce. One great example here, and which is becoming much more common in recent years, is a concept known as social commerce. At Be Locally, we're […]

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May 9, 2023
Social Proof in Marketing: Best Practices to Use

In part one of this two-part blog series, we went over some of the basics, pros and cons of social proof as a vehicle in the advertising realm. Particularly within digital marketing, social proof is a major concept - one that brands need to be prioritizing in the right ways to ensure it's being used […]

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April 11, 2023
Social Proof in Marketing: Basics, Pros and Cons

There are a few nuanced concepts that often play a big role in the success of digital marketing plans, and one of these is known in marketing circles as social proof. What is this psychological effect, and why should business owners and marketers be thinking about it when it comes to advertising brands, products and […]

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March 14, 2023
Facebook Lead Generation Ads: Maintenance and Best Practices

In part one of this two-part blog series, we went over some of the basics and benefits of Facebook lead generation ads, plus how to get started with building these for your brand. Facebook is one of the most powerful marketing tools on the web, particularly in areas like these, and knowing how to leverage […]

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February 14, 2023
Facebook Lead Generation Ads: Basics and Getting Started

The topic of lead generation is a vital one for anyone marketing their products or services digitally, and one of the top tools for doing so in many settings is Facebook. Facebook is well-known for its prowess in many digital advertising areas, and their lead generation ads are especially useful for many businesses across various […]

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January 10, 2023
Value of Fresh Content: Satisfying Google, Authority, Engagement

In part one of this two-part blog series, we went over some of the basics on "fresh" site content and why it's so important for your overall SEO and digital marketing success. Google and other search engines definitely prioritize new, updated content in today's day and age, and there are several specific reasons why optimizing […]

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December 13, 2022
Value of Fresh Content: Definition, Indexing, Keywords

As many business owners and marketers are already well aware, content is hugely important within the realm of SEO and digital marketing. It's important to realize, however, that not all content is created equal - and with Google and other search engines, there's a major priority placed on the presence of fresh content. At Be […]

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November 8, 2022
SEO and Location Pages: Basics and Initial Elements

There are several forms of pages that may be valuable to your SEO and digital marketing efforts, and one important type here are location pages. What are these pages, and what are some of the key elements that should often be included in these pages? At Be Locally, we're happy to offer a wide range […]

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October 11, 2022
SEO and Topical Authority: How to Improve Yours

In part one of this two-part blog series, we went over some basics on the realm of topical authority in SEO and digital marketing. Referring to how much authority and reputation your brand has built up within your field, topical authority is a valuable metric that helps with everything from improved SEO rankings to increased […]

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