SEO: Search Engine Optimization

Search engine optimization (SEO) is a method of improving your website’s rankings in Google and the other search engines, including Bing and Yahoo.

In fact, SEO is not just a method — it is a fundamental practice for boosting the organic (unpaid) search engine ranking of your site. SEO, one of the principal channels of the overall digital marketing effort, helps to drive your online presence.

However, search engine optimization is about more than getting the No. 1 page ranking in Google. When it’s done right, SEO can improve conversions, drive sales and help improve your company’s bottom line.

SEO is a practice for boosting the organic search engine ranking of your site - rocket

How Do You SEO?

You may understand the why of SEO, but how about the what?

Digital marketing companies all have their own secrets and proprietary systems, but at its core, the nuts and bolts of “doing SEO” includes whatever makes Google (et al.) happy today.

Over the years, Google and the other search engines have consistently updated the algorithms they use to determine page rankings. Today, they continue to revise their ranking criteria regularly, based on advances in technology and the changing needs and behaviors of the people who do internet searches.

Some of the most common tasks that contribute to optimization include keyword and key phrase identification and analysis, link-building and making targeted modifications to your site’s architecture, metadata and more.

Effective SEO also addresses the user experience when they arrive at your site. The search engines reward sites that best meet the needs of their users, and when you provide the best possible experience, you will be rewarded both with improved search engine placement and more conversions of prospects to customers.

the success of a page should be measured by one criteria (does the visitor do what you want?) - trophy

Search Engine Optimization and Digital Marketing

Although search engine optimization is a pillar of the digital marketing platform, SEO does not exist in a vacuum. In fact, it is only one component of today’s complex internet marketing practices.

Effective digital marketing also includes social and hyper-local SEO, optimized website design, social media marketing and bookmarking, search engine marketing (SEM), content marketing, e-commerce promotion and more, depending on your industry and business model.

The key to any successful search engine optimization or digital marketing campaign is customization. Every business is unique, and at Be Locally SEO, we design strategies tailored to the client’s needs and goals.

local-seo map pin global search engine marketing - globe e-commerce seo - shopping cart

Why Be Locally SEO for Search Engine Optimization?

At Be Locally SEO, we know how important SEO is for helping businesses succeed and grow.

We have a proven track record of creating measurable results for our clients because we never take a one-size-fits-all approach to SEO. To meet your individual needs most effectively, we build an internet marketing plan that is as exceptional as your business.

the key to successful digital marketing campaign is customization

If you are ready to grow your business, increase your market share and improve your bottom line, make sure your target customers can find you — rather than your competitors — when they go looking for the products or services you offer.

Are you skeptical about whether our proprietary approach to SEO really works? Check out what some of our other clients have to say about our SEO and digital marketing services.

If you want to boost your SEO and your bottom line, call us for a no-pressure, no-obligation consultation and site analysis. Contact Be Locally SEO today, so you can start growing your business tomorrow.

“They’ve narrowed our focus to local audiences. Be Locally reoriented our Facebook ads toward traffic generation, rather than likes and shares. The team has also managed my monthly spend, written articles, and resized photos.

Rankings have increased and remained stable. Traffic and social media outreach are also higher. They’re responsive, but also genuinely interested in my business. Meeting only once a month is convenient.”

Alan Weidner Massage Chair Relief 5 star review rating

“Be Locally SEO has made our website a hub for internet information for gardens and yard care, using Search Engine Optimization. Our website has never been as popular as it is now. Be Locally SEO is designing a new and user friendly website, which integrates with all the social media marketing outlets. Our Facebook and YouTube pages are seen by thousands daily. They are very responsive and easy to reach with a local call or quick email, and action on the items are followed up in a timely manner.

We know plants, but Be Locally SEO knows how to get our information to potential customers in our market.”


Thom Sawyer Millcreek Gardens 5 star review rating
“Be Locally SEO is easy to work with. They’re thorough, and we can always get in contact with a team member. If a report doesn’t make sense or we need something clarified, they sit down with us and talk about it. The whole team is very responsive, usually responding within 24 hours. If we have any errors or need the website updated, they’re quick to fix them and make the necessary changes. Not only are their fees reasonable, but they’re customer-oriented instead of just worried about their bottom line.”
Kara Martin The Franchise & Business Law Group 5 star review rating

“Be Locally SEO has been a bit of a gem for us as they are our Jack-of-all-trades for our website. They’ve helped us migrate to WordPress, build out our content, create highly functional features, integrated our site to our Marketing Automation, AND of course improved our SEO nationally and regionally. We have yet to present a project that they couldn’t handle with a great end result.

Having used several web service companies in the past, BeLocallySEO has provided the best value by a long shot. We have a very attentive account manager and their turn-around times on projects are second to none.”

Scott Logan MetTel 5 star review rating
“I have been working with Be Locally SEO for several months after trying 4 other SEO companies. I have seen more movement in google organic search in few months with Be Locally SEO than with any other company I have worked with. In addition, our account manager continually is heavily involved with my account trying to find ways to improve our online marketing campaign. I appreciate his personal attention to my online marketing needs. I highly recommend Be Locally SEO for online internet marketing!!!”


Judd Partridge, Oral Surgeon Oral & Maxillofacial Surgery of Utah 5 star review rating
“Be Locally SEO practically saved our business! We had been advertising with for years when they did a system conversion December 2015. We immediately informed them that we weren’t receiving any calls from our website – months and months this went on with no improvement, then one day I heard a Be Locally SEO ad on the radio & set up a meeting. Be Locally SEO’s technicians were thorough in identifying the multiple problems with our Dex advertising and there were many! They were truthful about what needed to be done to rectify the situation and realistic about the time it would take to get things really working again. They were with us every step of the way in a very personal and professional way. Today our phones are ringing, our prior customers and referral customers can find us and our business is thriving like never before with new customers. Thank you Be Locally SEO for helping our Salt Lake City, Utah and Riverton, Utah based family business and thank you for being so patient with those of us who don’t understand the way internet marketing works. You really educated us!”
Tim C. T.C. Hardwood Flooring, Inc 5 star review rating
“After trying some other website design and SEO companies, with limited success. Be Locally SEO designed us a wonderful, very functional, e-commerce website. It is fully integrated with Quickbooks and looks and works great. Their SEO services have taken us to the top! They also write very good blogs. Thank you Be Locally SEO!”


BJ Berg The Dirt Bag 5 star review rating
“If I had to rate them on this from one to ten, I would say ten. They always respond very quickly and I can always get a hold of someone, even when our account manager is unavailable. We communicated with them on a monthly basis at the beginning of the project and scaled back as we progressed. At this point, I only call them when there’s a specific concern or request. We now rank first on several relevant Google search terms, and our website looks more professional with the changes they made. Listen to the advice that their team provides and trust their expertise. They offer several service packages to fit your needs, but there’s always room for adjustment throughout the project.”
Ashley Schumann Swirl Woodcraft Custom Cabinetry 5 star review rating
“We’ve been using Be Locally SEO for around 5 years and can attest to their competence, professionalism, and ability to generate income for our business. We highly recommend working with them! I’ve worked with vendors in the past that fail to honor their commitments, but Be Locally SEO consistently delivers on their promises. They’re also willing to go the extra mile. They worked with our software developer to incorporate the website’s quote program, even though that went beyond their responsibilities. Similarly, they went out of their way to find a reliable resource when we requested a Spanish-language version of the site.”


Joe Callahan Four Seasons Insurance 5 star review rating
“I definitely would recommend this company to other companies. We have had many issues in the past with other so called website development companies and all we got out of it was a glamorous sales pitch. Be Locally SEO does what they say they will do. Thanks”
Bob Buckley Jr. Tuscany Builders 5 star review rating
“We had another company doing our web marketing and didn’t see results. We saw improvement and results with-in the first month being with Be Locally SEO. They got our business going in the direction we wanted and continue to do an exceptional job. We recommend them for all SEO, web design, and internet marketing needs for your business.”
Brandon Pack Packman's Coatings 5 star review rating
“The professionals at Be Locally SEO are the best internet marketing firm I have ever worked with. With the help of Brenan and the team, Be Locally SEO built our business a beautiful, professional website that is getting more traffic than ever before. If you are looking for a company that follows through with what they say, is responsive to your needs, and most importantly get results! Then Be Locally SEO is the place for you.”


Justin Richins R&K Hunting Company 5 star review rating
  • 406 W South Jordan Pkwy #140
    South Jordan, Utah 84095