We’re over six months from society’s introduction to the COVID-19 outbreak, but the pandemic continues to impact numerous areas of life – including marketing and advertising for businesses. Many businesses have seen major shifts in their markets, profits or related factors as a result of the outbreak, and this is an area online marketers and […]
In part one of this two-part blog series, we went over some of the basics on Facebook’s Special Ad Categories. Introduced in 2019, this feature allows for additional regulation and targeting for certain particular ad areas, and is extremely valuable for online marketers in several distinct industries. At Be Locally, we’re happy to offer a […]
When it comes to online advertising services within the social media realm, Facebook is clearly at the top of the mountaintop. The world’s largest online ad provider, Facebook allows for incredible detail in terms of demographics, targeting and other factors when it comes to advertising methods. At Be Locally, we’re proud to offer a huge […]
In part one of this two-part blog series, we went over some of the preliminary basics when it comes to claiming your business listing on various online hubs. This practice, which is vital for improving the way your site is viewed by a variety of prospective clients, is very important across a variety of industries […]
The internet is the single largest resource for consumers looking for local businesses and services, and it’s vital for businesses to control what consumers are seeing about their business. There are several tools and areas to pay attention to here, with one of the largest being various listing and review sites present on the web. […]
During this difficult period for most of society, one where many lives and jobs have been lost and daily life as we know it is flipped on its head, those who create content may periodically feel like they’re at a loss. It can be difficult to find both motivation and prudent topics to cover during […]
In part one of this two-part blog series, we went over some of the challenges many e-commerce and online-facing businesses are facing during the recent COVID-19 outbreak around the globe. Specifically, we dug into high numbers of out-of-stock product pages that are creating unique issues many business owners and SEO pros have never faced before. […]
The SEO and online marketing world often operates in response to real-life events, and the unfortunate recent COVID-19 outbreak is a prominent example. Numerous businesses have been or will be impacted by various shutdowns and social distancing efforts, and one significant issue that may arise during this period for businesses and SEO experts alike is […]
For newer businesses just getting set up on social media, one of the first channels that should be utilized is Facebook. As one of the single largest networks available, plus one with an incredibly robust system of ads and other features, Facebook is a vital advertising and connection network for numerous businesses. At Be Locally […]
LinkedIn is arguably the most influential social media platform available today for B2B marketing. Although this platform can be challenging to navigate, it’s an invaluable tool if you market to other businesses – and one that should be incorporated into your overall digital marketing plan. LinkedIn’s user base is heavily skewed toward the successful, the […]